This past Thursday night, while unconfirmed reports spread regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and guiding the public to her channel's 9pm newscast.
While CNN is certainly not a perfect news source, her statement seemed accurate for a lot of people. It stands as one of the broadcasters where one can locate reality-based and mostly dependable reporting – particularly during fast-moving events like the one unfolding near a New Hampshire storage facility.
A Precarious Position During a Corporate Battle
However CNN, now middle-aged, finds itself in a vulnerable position as two massive media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has become part of a high-stakes game of business acquisition, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with origins in many years of regulatory actions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a broader point.
“The narrative is crafted as a corporate drama with powerful individuals as the protagonists, but there is very little discussion of the societal benefit,” Pickard explained.
A Further Factor: Donald Trump
The network's predicament is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his main “fake news” adversary.
Think back to the chants of “CNN sucks!” at his rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will insulate him from negative coverage and examination. That is one reason why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that suitor more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Possibility of More Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be separated into a standalone company. This might be a relief to many at the network, but it’s not exactly a guarantee of stability. That setup could pave the way for CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Either merger would be bad for the country, and both should be challenged by anti-trust authorities,” Wu stated.
The Fundamental Problem and a Way Ahead
No matter the outcome in this situation, the larger issue persists.
“What we have now is a highly structure that undermines democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard noted. Government actions – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Overhaul is highly improbable now, but that doesn’t mean it will never happen.
Policies that support independent news organizations, bolster local journalism, fund public media, and prevent the concentration of media power in too few hands are not only possible – they are essential for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations like CNN shouldn’t be tools in the newest corporate chess match.